By admin 
One among my favourite websites on social media is the positioning referred to as WeRateDogs. WeRateDogs asks pet homeowners to ship photographs of their canine, then posts chosen photographs with humorous feedback. Canines are rated on a scale of 1 to 10, however at all times get an above-ten score. The posts are at all times satisfying and heartwarming. WeRateDogs has over 20 million followers throughout all platforms together with Fb, Instagram, X, and TikTok.
Matt Nelson, founding father of WeRateDogs, expanded his assist for canine together with his first GoFundMe for a canine in want in 2016. Since 2017, the WeRateDogs neighborhood has been fundraising each Friday, elevating over $2 million to assist households pay for his or her canine’ medical payments.
This month, DACC is worked up to be collaborating in a particular collaboration with WeRateDogs and the 15/10 Basis (named for the very best attainable score on WeRateDogs of 15 out of 10).
This distinctive collaboration will waive adoption charges for all German Shepherds and German Shepherd mixes age 1+ in any respect DACC animal care facilities, with adopters solely accountable for the canine license. DACC and WeRateDogs will particularly give attention to selling senior canine.
WeRateDogs is specializing in grownup German Shepherds as a result of on August 8, 2020, Matt adopted Doug from Deity Animal Rescue (one in every of DACC’s Rescue Companions.) Doug was a10-year-old German shepherd with extreme ear infections and arthritis, who didn’t get together with different canine. Regardless of his challenges, Doug proved to be an unbelievable pet, and an immediate social media star. Motivated by his expertise, Matt established the 15/10 Basis, addressing the wants of shelter canine with behavioral or medical challenges. Sadly, Doug handed away in late 2023, however his life and recognition because the “CEO” of WeRateDogs had a profound influence in altering the dialog round shelter pets and the challenges they face.
The 15/10 Basis not too long ago approached DACC with an initiative to assist senior canine, and we’re immensely grateful for this chance to help to find houses for adoptable senior pets. The title of this particular marketing campaign is “Doug’s Buds,” in honor of Doug, and the influence he had in displaying individuals the worth of giving senior pets an opportunity.
The 15/10 Basis and WeRateDogs have harnessed the ability of the web to make life-changing variations within the lives of pets and their homeowners. This partnership is an amazing alternative to take away some limitations to adoption and present a bigger viewers that our animals have the potential to earn prime marks as household pets.
Matt remarked, “We’re so enthusiastic about our partnership with DACC. We’re assured our viewers’s longtime on-line assist will carry over to the true world and make a distinction in LA County shelters. We promised Doug we wouldn’t let him down, and it is a fantastic step to make sure that. Adopting a senior canine was probably the most rewarding expertise of my life. I hope many different households start the identical journey this February.”
Research present that Millennials and Gen Z usually tend to undertake their subsequent pet than every other age demographic, making social media outreach essential to advertise pet adoption and destigmatize shelter animals. Whereas DACC has quite a few longstanding partnerships with native media resembling radio, broadcast and print, a collaboration with WeRateDogs represents a brand new frontier, increasing the Division’s affect on social media and permitting it to achieve a bigger viewers of potential adopters.
We’re solely midway by means of the month of February and have already positioned 36 German Shepherds underneath the Doug’s Buds program! We’ve many extra lovely GSDs that may make improbable pets. Take a look at WeRateDogs and the 1510 Basis websites for posts or go to our personal web site at www.animalcare.lacounty.gov. Maybe you can find your new finest bud!
https://www.instagram.com/weratedogs/
https://www.instagram.com/1510foundation/
Marcia Mayeda
You’ll be able to subscribe to Marcia’s weblog right here: https://animalcare.lacounty.gov/directors_blog/
The Los Angeles County Animal Care Basis is a nonprofit 501(c)3 charity that raises cash to assist DACC in its mission of saving animals and holding pets and households collectively. Be taught extra at www.lacountyanimals.org.